DSP SPORTS GROUP
Elite, global football pathways with player welfare at our core.
Our Process
At DSP, we transform elite footballers’ careers through personalised pathways, industry-leading expertise, and unwavering player support.
From discovery to long-term success, we guide athletes through every stage of their journey—whether it’s securing NCAA scholarships, signing professional contracts, or breaking into the Australian NPL. Our team combines global connections with hands-on mentorship, ensuring each player feels valued, supported, and prepared to thrive on and off the pitch.
Click through to see the 5 phases of our process.
Phase 1:
Discovery & Eligibility Assessment
We assess your playing history, goals, and eligibility to determine the best-fit pathway—US College, Professional, or Australian NPL.
Phase 2:
Personalized Pathway Planning
We craft a bespoke strategy aligned with your ambitions, mapping out trials, recruitment, and support services tailored to your chosen pathway.
Phase 3:
Exposure & Opportunity Creation
We maximize your visibility through highlight reels, showcases, and direct outreach—connecting you with the right decision-makers across the globe.
Phase 4:
Placement & Transition Support
We secure your placement and guide you through every step of the transition, from contracts and visas to academic and cultural support.
Phase 5:
Long-Term Growth & Wealth Creation
We manage your career beyond placement—negotiating deals, exploring NIL opportunities, and building financial strategies for life beyond the pitch
Our Team
Dylan Watson
Dylan Watson, a Sydney local with a rich background in football, is the founder of Southern Cross Athletes, which he has successfully scaled into a leading agency in Australia since its inception in 2019. With a playing career that includes competing in the NPL system in Australia and coaching at the same level, Dylan brings firsthand experience to DSP.
He moved to America on a sports scholarship, playing soccer in college, where he won conference championships and competed at national tournaments. At Southern Cross Athletes, Dylan has grown the agency to place numerous athletes at all levels into US college programs, securing millions of dollars in scholarship funding through a comprehensive four-phase recruitment process. As a key member of DSP, he applies this experience to guide elite footballers toward US college, professional, and Australian NPL pathways, with a strong commitment to player welfare and personalized support.
Sam Walton
Sam Walton is a FIFA & FA licensed agent with a wealth of experience in football representation.
His career began as a young player at Newcastle United, where he trained in his youth before being released and moving to America to play on a football scholarship, shaping his deep understanding of the sport’s challenges and opportunities.
As a key member of DSP , Sam leverages his expertise to guide elite footballers toward professional representation, US college opportunities, and Australian NPL pathways. Passionate about player welfare, he is committed to providing transparent support and personalized care, ensuring athletes and their families feel confident in their career choices.
Pete Brocklebank
Pete Brocklebank brings a robust marketing background to DSP Sports Group, with a proven track record of scaling multiple agencies and delivering impactful brand strategies.
Having honed his expertise through years of working with diverse businesses, Pete specializes in creating commercial opportunities that elevate brands and drive success.
As a key member of DSP, he leverages his marketing acumen to support elite footballers by developing professional branding, securing endorsement deals, and unlocking commercial pathways such as sponsorships and partnerships. His focus on maximizing players’ marketability ensures they thrive both on and off the pitch, turning their talent into lasting commercial value.
